In every workshop, we ask participants to share a book they’ve read to help with their professional development. You’d be shocked by the number of people who admit they do NOT read (or listen to) books. Yet, everyone claims they want to improve.

“True ignorance is not the absence of knowledge, but the refusal to acquire it.” – Karl Popper

Everyone wants to develop and grow professionally, but few are willing to commit to doing what’s required. It starts with acquiring knowledge. The mistake some people make is assuming they know all there is about their role and they stop learning.

Invest in your development. Pick up a book today. Whether you like to read or listen to books is up to you. Might we make a suggestion? Our new book, Building the Best is coming out in November. You can preorder your copy today and receive $200 worth in free stuff by doing so. Just head over to our website and share your receipt.

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